They charge by the hour, not the outcome
Every meeting, every Slack message billed. The incentive is to go slow, not to ship.
Instinct SRE
Why Instinct SRE?
Not another consultancy. An automation-first SRE team that builds systems that run themselves.
The Problem
What's broken with traditional SRE consulting.
Three reasons the old model doesn't work — and why we built something different.
They leave when the engagement ends
Knowledge walks out the door. You're dependent on them forever — or left rebuilding alone.
They don't automate themselves out of the job
Manual processes stay manual because automation means fewer hours billed. Slow is profitable for them.
Our Philosophy
Automation-First, by design.
“We build systems that get smarter over time — not teams that stay manually busy. Our goal is to automate ourselves out of the repetitive work so you and your engineers can focus on what actually matters.
Instinct over Reaction
Systems that predict and prevent, not just respond.
Code over Clicks
Everything as code. No click-ops. No tribal knowledge.
Automation over Headcount
Scale reliability without scaling your team size.
Ownership over Dependency
You own everything we build. No lock-in, ever.
The Difference
What we do differently.
Side by side — the old way and the Instinct way.
| Dimension | Traditional Consultant | Instinct SRE |
|---|---|---|
| Engagement model | Time & materials, hourly | Outcome-based, fixed scope |
| Knowledge transfer | Docs at end, if lucky | Built-in from day 1 |
| Automation | Nice to have | Non-negotiable |
| AI integration | Buzzword | Production-deployed AI teams |
| After engagement | You're on your own | Optional retainer, you own the code |
| Tools | Generic | Purpose-built for your stack |
| Team | Individual consultant | 13-agent AI team + human oversight |
Built by Practitioners
We've been in your shoes.
Every recommendation comes from experience — not theory.
Real SRE backgrounds
We've been on-call. We've had the 3am pages. We build tools we would have wanted.
Proven in production
Everything we recommend, we've run ourselves. Our own platform runs on the same stack we build for clients.
AI-native from day one
Not retrofitting AI onto old methods. Our entire operation is built around AI-augmented workflows.
Our Commitment
What you can hold us to.
Non-negotiable guarantees — written into every engagement.
Fixed-scope delivery — no surprise costs
All code delivered to you — you own it forever
Weekly progress updates — no black boxes
30-day post-delivery support included
Phase 0 Proof
We built our own AI team before selling it to anyone.
166hrs
Autonomous agent work in Phase 0
$29K
Equivalent consultant value generated
13agents
Coordinating across 4 repositories
We built our own AI team before selling it to anyone. These are the receipts.
Read the Phase 0 Case Study →Still Not Convinced? Let's Talk.
30-minute discovery call. No pitch deck. We'll show you exactly where automation can change your operations.